How do you open VMware's biggest event of the year? With a vision of the future, a dramatization of the speed of technology, or a fun human moment with the CEO Raghu Raghuram? How about all 3! This short narrative kicked off the event and introduced the keynote open from the CEO. It has traveled all over the world for hundreds of thousands of event attendees. Look for the cameo appearance from Measure Twice's Producer/Director BB!
“The review links went all the way up the chain at VMware. Everyone’s responses have been very positive, both creatively and substantively. This is not an easy audience, and I thank you all for the skill, patience, and devotion it has taken to make this show a reality.”
DON RICHARDS | Vice President, Executive Create Director at Freeman Company
This American Advertising and Telly Award winning video was made for Data for Good, a division of Meta - Facebook. They were seeking a flagship video to build awareness about their philanthropic program. This was to be used on the top of their website and informative events within and outside of Meta - Facebook. We decided that meeting their marketing goal was to let their very appreciative partners champion their cause.
“Finally, after years of doing this work, we now have something that perfectly shows why our humanitarian partnerships are important.”
LAURA MCGORMAN | Policy Lead, Data for Good at Meta
Freeman and VMware needed help when all their 2021 events became virtual. Measure Twice was in charge of content from concept through the virtual events for over 4 hours of event keynotes, commercials, kickoffs, and breakouts. This recap sizzle briefly shows much of the content that we produced.
“Quite an accomplishment, particular with so many players and so much content.”
Don Richards | Vice President, Exec. Creative Director at Freeman Company
Leading cinema tech brand, Barco, showcased their innovative product solutions at CinemaCon through a dynamic experience by Measure Twice. Measure Twice creative directed, designed and produced a 3-screen immersive film for Escape, a state-of-the-art, surround video and audio technology system.
“Measure Twice created the experience. It was a great process for us. It’s been received incredibly well both from our audiences and our executive team.”
The Humane Society of Sonoma County has been rescuing animals since 1931. This nonprofit organization relies solely on financial donations, and Ben Staub created this Addy and Telly award winning brand video to meet their annual budget, by asking a simple empathetic question: What’s Your “Why”?
"Ben is a master at taking the ideas we have in our heads and translating them into beautiful videos with heart and soul that always exceed expectations."
SIGNE ROSS-VILLEMAIRE| Communications Manager, Humane Society of Sonoma County
Comic-Con International has a slew of media and events at the convention, but no definitive guide or recap. This is why we partnered to create "At the Doors," for Comic-Con International 2019, and this promo will be used as the teaser for 2020. Shot in with the fans of Comic-Con.
We helped create a complete event identity, borrowing from the main Lithium identity, and with a complete feel of its on. The design stretched across many verticals, from billboard collateral to graphic roll ins. This was the event closing video, created on site, also used as the following LiNC marketing video.
For nearly 40 years The National Alopecia Areata Foundation has been the leader of support and research of this autoimmune disease. Every year NAAF holds a conference in a different city to help bring this community together and Ben Staub films and compiles a highlights video for the worldwide community and future conference goers.
"Time and again, Ben has taken on an assignment and exceeded expectations. His technical command is second-to-none, as is his professionalism in producing work on time if not ahead of schedule."
GARY SHERWOOD | Communications Director, National Alopecia Areata Foundation
Google and YouTube needed an exciting, interactive display at the entrance of their new BrandLab and executive meeting room at YouTube. The challenge was not only the touch screen technology, but also gathering content from YouTube users in 50 countries around the world. The display was fully installed in time to welcome visitors for the BrandLab's opening party.
“This is great. Thanks so much for helping us find our messaging and working on this in such a short time frame.”
ERIN BELLSEY | Global Marketing Lead, BrandLab at Google
Leading cinema tech brand, Barco, showcased their innovative product solutions at CinemaCon through a dynamic experience by Measure Twice. Measure Twice creative directed, designed and produced a 3-screen immersive film for Escape, a state-of-the-art, surround video and audio technology system.
“If you could only show 1 piece, and you only have 2 minutes, this demo would immediately show what Barco Escape was all about.”