How do you open VMware's biggest event of the year? With a vision of the future, a dramatization of the speed of technology, or a fun human moment with the CEO Raghu Raghuram? How about all 3! This short narrative kicked off the event and introduced the keynote open from the CEO. It has traveled all over the world for hundreds of thousands of event attendees. Look for the cameo appearance from Measure Twice's Producer/Director BB!
“The review links went all the way up the chain at VMware. Everyone’s responses have been very positive, both creatively and substantively. This is not an easy audience, and I thank you all for the skill, patience, and devotion it has taken to make this show a reality.”
DON RICHARDS | Vice President, Executive Create Director at Freeman Company
Bringing new tech to market is brutal. Is the tech so novel that investors struggle to understand? Have buyers normalized the pain for so long they take industry inefficiencies for granted? We can't make this process easier, but we can make it much more effective. Simple stories for the most complex new tech. Showing the impact so all investors and buyers can see the value, while teams get back to building.
And what stories are these? Executive and founder stories, pitch deck explainers, precise product captures and proof of concept vision videos. Clear messaging and customer validation that drive growth and retention. All content built modular to update as fast as the product evolves.
For incubators, Demo Days, Seed stage roadshows, and B2B and B2C pipelines. Teams build the product; we show the proof. From a pre-seed napkin set to full launch content and customer retention media, we want to know our partners and be part of their challenges and journey.
The deadline was short, the creative was ambitious, the talent was high profile, and the pressure was high. Less than 1 week to prepare 1 shoot day capturing 4 commercials, including multiple sets and Joe Montana sabering a champagne bottle. What could go wrong? We delivered, everything came together, it was fun, and everyone left with what they wanted, minus one champagne bottle.
“Thank you for getting us through all of this. Amazing job you pulled off. Clients are more than happy.”
CHRIS MERRIFIELD | Director of Video and Multi-Media at Hartmann Studios
This is one of the six commercials from the "Bite Sized Moments" series. Made a fun and quirky campaign, with a limited budget, for an old brand that has never done video before.
“It’s amazing all the nuts and bolts that went into this. We were thrilled, the client was thrilled, it was successful from beginning to end.”
ERIC EISENBERG | Director of Content at Active Ingredients Digital Agency
Plastc had only 5 weeks for a vision video and website backgrounds. They needed these deliverables for their PR campaign and presales of their upcoming product "Card." The creative was a true narrative story, not just a tutorial, with visual effects that showed Card's future functionality. The timeline was very aggressive, with many challenges and late nights.
This is one of a series of behind the scenes inspired web commercials that Measure Twice produced for Yahoo! original series. Other commercials included "Community," "Other Space," "Sin City Saints," and a few unreleased shows. The top-billed cast included Naomi Campbell, Joe Zee, Joel McHale, Gillian Jacobs, John Oliver, Neil Casey, Joel Hodgson, Malin Maria Akerman, and Tom Arnold.
Leading antivirus software company Avast was written into the first series of "Mr. Robot," and wanted a branded show that discussed the details behind the shows hacking scenes, as well as commentary of cybersecurity in popular culture. The challenge was quickly creating adaptive content to the plot of the show and moments in popular culture.
